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Keen Insights

Keen is a new breed of company: a software-enabled strategic consultancy. We deliver best in class strategic consulting services, grounded in break-through analytic tools & software. We created this hybrid approach because we believed that marketers needed smarter, faster insights and improved support systems to compete effectively in a rapidly changing marketplace.
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Jul 20, 2015

Vic Walia of Expedia discusses what it was that made the travel company's Find Yours campaign such a huge hit, as well as how he likes to tell a good story, Expedia's approach to big data, and how to build a brand as an asset.

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